Executive Andrea Short to join Horasis as technology advisor

By Frank-Jürgen Richter

February 23, 2022

Zurich, Switzerland — Horasis is excited to announce today that Andrea Short, a member of the Executive Sales and Marketing team at Ingram Micro Cloud, is joining as a technology advisor.

For more than 20 years, Short has pushed the envelope in the field of marketing innovation. She brings an expertise in brand awareness, innovation, and execution. As an executive at Ingram Micro Cloud, Short supports marketing efforts across the company. This includes the enterprise continuing to organize its flagship conference Cloud Summit, which is returning after a two-year hiatus due to Covid.

This year’s summit, which will be held in Miami mid-May, will feature segments celebrating women in cloud across a series of talks and special partner awards designed to recognize established and emerging female leaders who stand at the forefront of organizational growth.

Prior to serving in her current position with Ingram Micro Cloud, Short served as the Director of Marketing Innovation and Advanced Solutions at Tech Data, where in 2017 she delivered marketing-influenced revenue above $613M. 

She is an expert in key areas including brand identity, digital and social marketing, strategic marketing, and client retention.

“I am excited to have Andrea on board as a technology advisor to share her insights on technology and marketing” said Frank-Jürgen Richter, Chairman of Horasis.

“Her expertise in brand building, marketing strategies and technology will allow us to gain a deeper understanding of global organizations. We are thrilled to see the impact her knowledge will have on our global community.”


About Horasis

Horasis: The Global Visions Community is an independent international organization dedicated to inspiring our future. Horasis hosts annual meetings to advance solutions to the most critical challenges facing corporations today. Flagship events include the annual Horasis Global Meeting as well as regional summits focusing on China, India and Southeast Asia.